PPHD TEAM
VAXADENA

Pasadena Public Health Department (PPHD) and ArtCenter Team: Connie Chu, Xin Tong, and Naomi Nakamura

Each member of the family of Team Vaxadena represents not only the minority of families in Pasadena but also connects to our audience in a more personal approach. Language, color, hairstyles, favorite sports team, or work environment are all considered while creating these characters. Our goal is to connect our audience with us to develop mutual trust and bond; that way the information we deliver is just as accurate and proper to the families who don’t know enough about the benefits of COVID-19 vaccines.